Saturday, February 16, 2008

Peter Morville Speaks About Findability

Peter Morville spoke about findability at the WebStock Conference in New Zealand. Richard MacManus of ReadWriteWeb reported on the session.

The Future of Search: Peter Morville Defines, Shows Examples by Richard MacManus, ReadWriteWeb (Feb 13, 2008)

Peter Morville, author the book Ambient Findability, defines it as "the quality of being locatable or navigable". To accomplish this means using metadata, pattern finding, taxonomies and tagging.

"Morville says it's about bringing together things like tags and taxonomies, not keeping them apart. He points to sites like Etsy, where users can classify their items and tag. He says the future of search will be "a future where search and browsing work together". He refers to a Marcia Bates article about "berrypicking"."

A few examples of products and services are mentioned: Endeca for guided navigation, which Morville says "mirrors the way our psychology works when searching for information". Buzzillions, a product review site, uses facets to help people navigate through products.

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