The author speaks from experience in this article about card sorting. It's a simple concept, deceptively so, and people may expect more than it can deliver.
"I’ve accepted the fact that card sort analysis—much like usability test analysis—is often messy and subjective. It’s part science, but mostly art. As with many aspects of our work, there isn’t necessarily a single correct, quantitative answer, but rather a number of different qualitative answers—all of which could be correct. Our job is to use our experience and our understanding of people to make judgment calls."
[Mentioned in InfoDesign: Understanding by Design ]
No comments:
Post a Comment