Tuesday, March 03, 2009

Generate Metadata for Multimedia

EveryZing Launches Automatic Metadata Generator For Multimedia by Chris Sherman, Search Engine Land (Mar 2)

This looks revolutionary:

"Video search and SEO services provider EveryZing has introduced MediaCloud, an online service that automatically generates search-friendly metadata for video, audio and other rich media content. One of the big problems with rich media is that without accompanying metadata that describes the contents, video and audio files are essentially “invisible” to search engines."

There are several more articles at EveryZing. The MediaCloud seems intended to improve the findability of web sites / content, but with the increase in rich media everywhere, this would surely be an advantage inside the organization.

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